SOFIA RICHIE AND ELSA HOSK ATTEND THE STAR-STARTING US LAUNCH OF AUSTRALIAN COLLECTIVE BEAUTY BRAND VIDA GLOW

International and local guests, including models, influencers and public figures, gathered for an impressive dinner at the Beverly Hills Hotel’s private patio. in her speech Anna Lahey reflected on the brand’s beginnings in 2014 and its exponential growth to global recognition as a leader in ingestible beauty, all of which have been cemented through Vida Glows science-based testimonials and groundbreaking category presence.

“It was such a special evening. Surrounded by wonderful people who helped support me Vida Glows ceremonial move to the US and making the event the success it was – I’m beyond grateful.” — Anna LaheyFounder, Vida glow.

The chic Beverly Hills dinner included the following celebrity guests:

  • Sofia Richiemodel and celebrity
  • Elsa HoeschModel and former Victoria’s Secret Angel
  • Nicole Williams, International model and reality star
  • Gabriel Waller, Australian entrepreneur
  • Kirsty gods, Celebrity personal trainer
  • Tascha Franken, model
  • Melanie Grant, celebrity facialist
  • Ellie Thumann, model

The event comes as a much-anticipated precursor – as Vida glow will continue to disrupt the ingestibles industry with their first global campaign to be launched 3 Marchapprox, 2022. A clear visual guideline – vibrant and energetic – the ingestible leader’s campaign will be a deliberate departure from the advertising commonly seen in this space. deep skin care, Vida glow sets a new precedent – a benchmark for the future of beauty.

Vida glow Introduced in 2014 with a hydrolyzed marine collagen peptide powder. Today, one unit of the brand’s Natural Marine Collagen is sold every four seconds. The brand values ​​product efficacy and is committed to formulating first-to-market solutions to common beauty concerns. Backed by independently conducted clinical studies and proven to deliver tangible results, Vida Glows Core range includes:

Natural Marine Collagen:
A clinically proven peptide powder that stimulates collagen production for plump, youthful skin.
RRP: $50

Anti-G-Ox™:
A daily antioxidant powder that protects the skin from premature aging.
RRP: $55

Shine:
A targeted capsule that increases luminosity and reduces pigmentation.
RRP: $65

Age Defiance Skincare:
An upcoming launch in 2022 that will include a 3-step topical system that works in tandem with this Vida Glows ingestible solutions for maximum results.

With challenging global industry standards and exceeding expectations, Vida glow strives to deliver effective, science-based products that are first to market. In 2022, the nutrition and skin care brand will continue to pursue category breakthroughs. responding to consumer demand, Vida glow will launch a variety of innovations including hair care and targeted acne solutions.

Vida glow is available at vidaglow.com and US locations including Revolve, Shen Beauty and Carbon Beauty.

Vida glow continues to innovate in the ingestible and skin care category. Challenging global industry standards and exceeding consumer expectations Vida glow strives to deliver revolutionary, science-based products that are first to market. All new releases are backed by clinical studies to ensure customers are provided with real and tangible results. Along with international expansion in key areas – Australia, China, United States of Americaand EuropeVida glow will enter multiple new beauty categories via a range of beauty supplements including Anti-G-Ox, Radiance, hair growth products and anti-aging topical skin care.

SOURCE Vida glow

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