52 Entertainment from France buys the Bulgarian game developer Casualino

SOFIA (Bulgaria), 15 September (SeeNews) – French e-gaming solution provider 52 Entertainment announced that it has acquired Bulgarian game development studio Casualino, strengthening its region-specific capabilities particularly in board and card games.

The transaction is a major acquisition for the French company and puts it on track to achieve its goal of becoming a major global digital company in the entertainment industry, 52 Entertainment said in a press release last week.

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The financial terms of the transaction were not disclosed.

The target deal is valued at around 90 million levs (US$46 million/€46 million), Bulgarian business daily Capital reported.

Founded by current CEO Radostin Petrov, Casualino is a subsidiary of Varna-based Zariba Group, which specializes in mobile game development and publishing. Founded in 2014, Casualino has focused on the development of multiplayer and single-player card and board games on the Internet, with its products based on HTML5, suitable for mobile and web games.

The acquired company has around one million monthly active users in 42 live games with brands popular in France, Bulgaria, Saudi Arabia and the USA

The deal will allow Casualino to access 52 Entertainment’s capabilities in strategic deployment through technology functionalities, marketing, data sharing and global cross-functional opportunities, the French company said.

52 Entertainment is headquartered in Paris and has offices in 19 countries with over 200 employees. It is best known for online bridge and tarot games, as well as e-sailing, which it expanded after acquiring online sailing simulator Virtual Regatta in 2021.

(1 euro = 1.95583 levs)

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